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My ModernBooks™

Here I will share some of my most impactful books for small businesses and business owners with an entrepreneurial sprit. I love to read and I will share my favorite books about many different aspects of business everything from Advanced Business Strategies, Leadership & Culture, Marketing, Sales and Health & Mindset. - Sandy

Gay Hendricks is a great role model for true success. He enjoys abundance and a deep connection with his own spiritual essence, and at the same time has lived for three decades in a thriving marriage. Now, he shows us how to do it for ourselves.

Have you ever had a new idea or a goal that excites you...but not enough time to execute it? What about a goal you really want to accomplish...but can't because instead of taking action, you procrastinate? Do you feel like the only way things are going to get done is if you do them? But what if it wasn't that way?

Forget keeping an appreciation diary, self-quantifying, playing to your strengths or logging 10,000 hours of practice. Renowned performance expert Brendon Burchard believes success has little to do with any of those things. He offers his sure-fire formula to achieving high performance and a happier, healthier life through cultivating “6 Habits.” These habits take years to internalize, but when you master them, you’ll gain a sustainable advantage in achieving what’s important to you.

The book starts with comparing the two main ways to influence human behavior: manipulation and inspiration. Sinek argues that inspiration is the more powerful and sustainable of the two. The book primarily discusses the significance of leadership and purpose to succeed in life and business. Sinek highlights the importance of taking the risk and going against the status-quo to find solutions to global problems. He believes leadership holds the key to inspiring a nation to come together and advance a common interest to make a nation, or the planet, a more civilized place. He turns to Dr. Martin Luther King Jr, John F Kennedy, Steve Jobs and the entire Apple culture as examples of how a purpose can be created to inspire a culture together, away from the manipulative society we live in today.

Is this blue book more valuable than a business degree? Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they’re doing. It’s hard to be successful without a clear understanding of how business works.

Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it's built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The book, like Gary, is also a lot of fun and full of passion.